Kerala Agricultural University Central Library catalog

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Vijay Prakash Anand

Marketing management: an indian perspective - 2, rev. - New Delhi Biztantra 2016 - xxix, 522p

English

ISBN: 9789351198253

Subjects--Topical Terms:
Overview of marketing
Market Oriented strategic planning
Marketing Environment
Marketing Research
Consumer markets and business markets
Rural marketing
Green marketing

Dewey Class. No.: 658.8 / VIJ/MA

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