Niraj Dawar
Tilt: Shifting your strategy from products to customers - Boston Harvard Business Review Press 2013 - 228p.
English
9781422187173
Customer relations
Consumer behavior
Marketing research
Strategic
658.802 / NIR/TI
Tilt: Shifting your strategy from products to customers - Boston Harvard Business Review Press 2013 - 228p.
English
9781422187173
Customer relations
Consumer behavior
Marketing research
Strategic
658.802 / NIR/TI