Kanuk, Leslie Lazar

Consumer behaviour - 9 - New Delhi Prentice-Hall of India Private Limited 2008 - 561

9788120330863


Communication
Consumer perception
Consumer research
Innovations
Market segmentaion

658.8342 / SCH/CO
Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/