Customer satisfaction in new generation banks a case study of times bank (Record no. 142770)

000 -LEADER
fixed length control field 01335nam a22001577a 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 332
Item number MUK/CU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mukesh Shanker M S
245 ## - TITLE STATEMENT
Title Customer satisfaction in new generation banks a case study of times bank
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Vellanikkara
Name of publisher, distributor, etc College of co-operation, banking and management
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent 43 Pages
502 ## - DISSERTATION NOTE
Dissertation note BSc
520 3# - SUMMARY, ETC.
Abstract The study entitled “CUSTOMER SATISFACTION IN BANKS – A CASE STUDY OF TIMES BANK” was undertaken with objective of assessing the extend of customer satisfaction in Times bank with respect to selected parameters.

A percentage analysis of the primary data was done based on customer responses to various components of service delivery system of Times bank. To examine the extend of customer satisfaction, customer satisfaction index was calculated.

The findings of the study revealed that the customers of the bank were highly satisfied (CSI index 80). But shortfalls in services of the bank were identified with respect to certain parameters. It is suggested that the bank should take effective steps to rectify those short falls and to take more efforts to satisfy its clientele, in order to survive healthy in the ever changing banking arena.


650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element co-operation, banking and management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jacob Thomas (Guide)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Theses
Holdings
Not for loan Collection code Permanent location Current location Shelving location Date acquired Full call number Barcode Date last seen Koha item type
Not For Loan Reference Book KAU Central Library, Thrissur KAU Central Library, Thrissur Theses 2016-04-25 332 MUK/CU 173648 2016-04-25 Theses
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