000 -LEADER |
fixed length control field |
00383nam a2200133Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
161229s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
074940389 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.5 FRA/TO |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Fraser- Robinson, ,John |
245 ## - TITLE STATEMENT |
Title |
Total quality marketing: what has to come next in sales,marketing and advertising |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Name of publisher, distributor, etc. |
Kogan page |
Place of publication, distribution, etc. |
London |
Date of publication, distribution, etc. |
1991 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
256 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books (General) |