Normal view MARC view ISBD view

Principles and Practice of Social Marketing an International Perspective (Record no. 188637)

000 -LEADER
fixed length control field	00445nam a22001697a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780521167376
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	DON/PR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Rob Donovan
245 ## - TITLE STATEMENT
Title	Principles and Practice of Social Marketing an International Perspective
250 ## - EDITION STATEMENT
Edition statement	1st
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	New Delhi
Name of publisher, distributor, etc.	Cambridge University Press
Date of publication, distribution, etc.	2010
300 ## - PHYSICAL DESCRIPTION
Extent	504
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Principles of Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Nadine Henley
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books (General)

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Permanent Location	Current Location	Shelving location	Date acquired	Cost, normal purchase price	Full call number	Date last seen	Price effective from	Koha item type
					Reference Book	College of Co-operation, Banking & Management Library, Vellanikkara	College of Co-operation, Banking & Management Library, Vellanikkara	Reference	2015-02-27	0.00	658.8 DON/PR	2015-02-27	2015-02-27	Books (General)

Kerala Agricultural University Central Library