Strategic Marketing Management (Record no. 189433)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00338nam a22001577a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788180940972 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4012 |
| Item number | SOU/ST |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | S Soundaian |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 343 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Strategy |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | S Soundaian |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books (General) |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| College of Co-operation, Banking & Management Library, Vellanikkara | College of Co-operation, Banking & Management Library, Vellanikkara | 2016-04-29 | 0.00 | 1 | 658.4012 SOU/ST | 2019-05-23 | 2019-05-23 | 2016-04-29 | Books (General) |