000 -LEADER |
fixed length control field |
00472nam a2200205Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150901s9999 xx 000 0 und d |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Item number |
DAL/MA |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Dalrymple D J |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Parsons L J |
100 ## - MAIN ENTRY--PERSONAL NAME |
Relator term |
Author |
245 ## - TITLE STATEMENT |
Title |
Marketing management : Strategy and cases |
250 ## - EDITION STATEMENT |
Edition statement |
3rd Ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
New York |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Name of publisher, distributor, etc. |
John Wiley and Sons |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Date of publication, distribution, etc. |
1983 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
821 Pages |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books (General) |