Marketing management : Strategy and cases (Record no. 237835)

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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number DAL/MA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dalrymple D J
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Parsons L J
100 ## - MAIN ENTRY--PERSONAL NAME
Relator term Author
245 ## - TITLE STATEMENT
Title Marketing management : Strategy and cases
250 ## - EDITION STATEMENT
Edition statement 3rd Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. John Wiley and Sons
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 1983
300 ## - PHYSICAL DESCRIPTION
Extent 821 Pages
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books (General)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        College of Agriculture, Vellanikkara College of Agriculture, Vellanikkara 2022-03-03 2 658 DAL/MA KAU-COA-21998 2017-02-02 2017-01-23 2015-09-16 Books (General)
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