Comparative effectiveness of extension communication media used under the dairy development programme and extent of adoption of improved dairy husbandry practices by members of milk cooperatives in selected areas in Trichur taluk (Record no. 25020)

000 -LEADER
fixed length control field 02647nam a2200181Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210713151113.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 636.007
Item number SUB/CO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Subhadra M R
245 ## - TITLE STATEMENT
Title Comparative effectiveness of extension communication media used under the dairy development programme and extent of adoption of improved dairy husbandry practices by members of milk cooperatives in selected areas in Trichur taluk
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Mannuthy
Name of publisher, distributor, etc. Department of Extension, College of Veterinary and Animal Sciences
Date of publication, distribution, etc. 1979
502 ## - DISSERTATION NOTE
Degree type MVSc
520 3# - SUMMARY, ETC.
Summary, etc. The objective of the study were to know the effectiveness of various extension communication media used in dairy development programs for disseminating improved dairy husbandry practices, to measure the extent of adoption of selected improved dairy husbandry practices and to understand the influence of personal and socioeconomic characteristics on the adoption of improved dairy husbandry practices.
One hundred members of seven milk supply cooperative socities in ollukara block area were selected for the study.
The findings showed that nighberhood and government agencies played dominant roles in diffusing the improved practices concerning dairy husbandry. Among the neighbourhood agencies, milk supply cooperative socities ranked first. Government agencies were found to be effective for influencing the respondents in adoption. Veterinary surgeons were found to be a powerful medium within the government agencies. Thus veterinary surgeons and milk supply cooperative socities accounted very much to the knowledge as well as the adoption of all the practices expect for the practices “clean milk production” which was influenced by mass media.
The adoption of practices in the aggregate were not influenced by the nine personal and socio-economic characteristics, viz.,age,education,caste,income, land holding size, farming experience, herd size, social participation and contact with extension agencies. But for some individual practices there was slight significant difference between adopters and non-adaptors.
Age, herd size and education seen to have only a very negligible role in the adoption behavior of dairymen, while content with extension agencies appeared to have the largest influence on dairy husbandry practices. It was also observed that among the 10 practices only one practice, viz., “Vaccination against contageous disease“ was not influenced by any one of the nine variable studied.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Nair G R (Guide)
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://krishikosh.egranth.ac.in/handle/1/5810152919
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Theses
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          KAU Central Library, Thrissur KAU Central Library, Thrissur Theses 2014-03-18 636.007 SUB/CO 170064 2014-03-18 2014-03-18 Theses
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