Advertising budget: the advertiser's guide to budget determination
By: Broadbent, Simon.
Material type: BookPublisher: London McGraw-Hill Book Company 1989Description: xii, 276.ISBN: 0077071565.DDC classification: 659.1 BRO/ADItem type | Current location | Call number | Status | Notes | Date due | Barcode |
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Books (General) | KAU Central Library, Thrissur | 659.1 BRO/AD (Browse shelf) | Available | Book transferred from CCBM Library ,Acc.No:6505 | 900447 |
Browsing KAU Central Library, Thrissur Shelves Close shelf browser
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659.1 BAT/AD Advertising management | 659.1 BEL/AD Advertising and promotion: an integrated marketting communications perspective | 659.1 BOV/AD Advertising excellence | 659.1 BRO/AD Advertising budget: the advertiser's guide to budget determination | 659.1 CHA/ES Essentials of advertising | 659.1 CHU/AD Advertising theory and practice | 659.1 CHU/AR Art &science of TV advertising |
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