New product development: its marketing research and management
By: Mascarenhas, Oswald A.J.
Material type:
BookPublisher: Calcutta Oxford & IBH Pubilishing CO. (P.) Ltd 1987Description: xiv,322.ISBN: 8120402316.DDC classification: 658.575 MAS/NE
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
Books (General)
|
KAU Central Library, Thrissur | 658.575 MAS/NE (Browse shelf) | Available | Book transferred from CCBM Library ,Acc.No:5451 | 903750 |
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