Marketing
By: Berkowitz, Eric N.
Contributor(s): Kerin, Roger A | Rudelius, William.
Material type:
BookPublisher: Boston Irwin 1989Edition: 2nd ed.Description: xxv, 752.ISBN: 0256075158.DDC classification: 380.1 BER/MA
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KAU Central Library, Thrissur | 380.1 BER/MA (Browse shelf) | Available | Book transferred from CCBM Library ,Acc.No:1739 | 903892 |
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| 380.1 BED/MA Marketing concepts and strategies | 380.1 BEL/MA Marketing research : theory and practices | 380.1 BEN/MA Marketing | 380.1 BER/MA Marketing | 380.1 BHA/IN Indian marketing: the case studies | 380.1 BHO/FI Financial institutions and markets: Structure, growth and innovations | 380.1 BHO/FI Financial Institutions and Markets: Structure,growth and innovations |
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