New product development: its marketing research and management
By: Oswald, A J.
Contributor(s): Mascarenhas, S J.
Material type:
BookPublisher: Calcutta Oxford and ibh publishing co. 1987Description: v, 322.ISBN: 8120402316.DDC classification: 658.5 MAS/NE
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
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KAU Central Library, Thrissur | 658.5 MAS/NE (Browse shelf) | Available | Book transferred from CCBM Library ,Acc.No:2819 | 905764 |
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| 658.5 LEV/PR Production /Operations Management : contemporary policy for managing operating systems | 658.5 MAH/OP Operations management: | 658.5 MAH/OP Operations Management | 658.5 MAS/NE New product development: its marketing research and management | 658.5 MER/OP Operations Management | 658.5 MIL/LO Logistics Management | 658.5 MON/OP Operations management |
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