Customer-centric marketing: supporting sustainability in the digital age
By: Richardson, Neil.
Contributor(s): James, Jon | Kelley, Neil.
Material type: BookPublisher: London Kogan Page Ltd. 2015Description: x, 246.ISBN: 9780749472092.Subject(s): Developments in society | Why do companies fail | orientations | Marketing and sustainability : separating facts from fiction | Digital marketing and researchDDC classification: 658.812Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books (General) | KAU Central Library, Thrissur General | General | 658.812 RIC/CU (Browse shelf) | Available | 227440 |
English
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