Marketing research: an applied orientation
By: Naresh K Malhotra.
Contributor(s): Satyabhusan Dash.
Material type:
BookPublisher: Uttar Pradesh Pearson 2016Edition: 7.Description: 968p.ISBN: 9789332555693.Subject(s): Early Phases of marketing research | Research design formulation | Data collection preparation analysis and reportingDDC classification: 658.83
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books (General)
|
KAU Central Library, Thrissur General | General | 658.83 NAR/MA (Browse shelf) | Available | 228850 |
English
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