Consumer bahaviour in Marketing strategy
By: Howard, John A.
Material type: BookPublisher: New Delhi Prentice-Hall of India Private Limited 1989Description: 375.ISBN: 0131696408.Subject(s): Competitive vulnerability | Cyclic behaviour | Interdisciplinary marketing | Non linear relationsDDC classification: 658.8342Item type | Current location | Call number | Status | Date due | Barcode |
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Books (General) | College of Co-operation, Banking & Management Library, Vellanikkara | 658.8342 HOW/CO (Browse shelf) | Available |
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658.8342 BLA/CO Consumer Behavior | 658.8342 CHA/EM Emotionally Durable Design :Objects, Experiences and Empathy | 658.8342 ENG/CO Consumer behaviour | 658.8342 HOW/CO Consumer bahaviour in Marketing strategy | 658.8342 HOY/CO Consumer behaviour | 658.8342 JAG/CU Customer Behaviour: A Managerial Perspective | 658.8342 JAG/CU Customer Behaviour: A Managerial Perspective |
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