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Consumer behaviour : a decision making approach

By: Bergiel, Blaise J.
Contributor(s): Glenn Walters, C.
Material type: materialTypeLabelBookPublisher: Cincinnati South Western Publishing Company 1989Description: 608.ISBN: 0 538 80200 6.Subject(s): consumer assessment | consumer knowledge | Consumer research | problem recognitionDDC classification: 658 .8342
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Item type Current location Call number Status Date due Barcode
Books (General) Books (General) College of Co-operation, Banking & Management Library, Vellanikkara
658 .8342 GLE/CO (Browse shelf) Available

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