Marketing management : cases and concepts
By: Bhandari, Labdhi.
Contributor(s): Dholakia, Nikhilesh | Jain, Abhinandan K | Khurana, Rukesh.
Material type:
BookPublisher: New Delhi Macmillan India Limited 1978Description: 643.Subject(s): Market segmentation | marketing research | sales managemetnDDC classification: 658 .8
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books (General)
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College of Co-operation, Banking & Management Library, Vellanikkara | 658 .8 DHO/MA (Browse shelf) | Available |
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