Principles of direct and database marketing
By: Tapp, Alan.
Material type:
BookPublisher: London Pitman Publishing Ltd 1998Description: 368.ISBN: 0273627171.Subject(s): Direct marketing mediaDDC classification: 658.8
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College of Co-operation, Banking & Management Library, Vellanikkara | 658.8 TAP/PR (Browse shelf) | Available |
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| 658.8 STE/CR Creating a market | 658.8 STO/FU Fundamentals of marketing | 658.8 STR/EMA E-Marketing | 658.8 TAP/PR Principles of direct and database marketing | 658.8 TON/ST Strategic Marketing | 658.8 TUL/MA Marketing management | 658.8 TWI/EL Elements of International |
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