Kelppner's advertising proceedure
By: Lane, W ronald.
Contributor(s): Russel, J thomas.
Material type: BookPublisher: New Jersey Prentice -Hall International 1996Edition: 13.Description: 795.ISBN: 0132284871.DDC classification: 659.1Item type | Current location | Call number | Status | Date due | Barcode |
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Books (General) | College of Co-operation, Banking & Management Library, Vellanikkara | 659.1 RUS/KE (Browse shelf) | Available |
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659.1 RAJ/AD Advertising Management | 659.1 ROS/AD Advertising and promotion management | 659.1 RUC/AD Advertising Principles and Practice | 659.1 RUS/KE Kelppner's advertising proceedure | 659.1 SAN/AD Advertising theory and practice | 659.1 SAN/AD Advertising theory and practice | 659.1 SAN/UN ( Un )Common sense of advertising : getting the basis right |
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