Marketing Research : Concepts and cases
By: Cooper, Donald R.
Contributor(s): Schindler, Pamela S.
Material type: BookPublisher: New Delhi Tata McGraw Hill Publishing Company Ltd 2007Description: 771.ISBN: 9780070600911.Subject(s): Hypothesis TestDDC classification: 658.83Item type | Current location | Call number | Status | Date due | Barcode |
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Books (General) | College of Co-operation, Banking & Management Library, Vellanikkara | 658.83 COO/MA (Browse shelf) | Available |
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658.83 BOY/MA Marketing research : text and cases | 658.83 CHU/MA Marketing Research : Methodological Foundations | 658.83 CHU/MA Marketing research:a south asian perspective | 658.83 COO/MA Marketing Research : Concepts and cases | 658.83 DAV/CO Contemporary Issues in Management Research | 658.83 DES/RI Rice Production , productivity and research management | 658.83 GAW/FU Fundamentals of Marketing Research |
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