Integrated Marketing Communications: A strategic Approach
By: Don R, Rahtz.
Contributor(s): M.Joseph, Sirgy.
Material type:
BookPublisher: UK Cengage Learning 2001Description: 362.ISBN: 9788131506547.Subject(s): Macro and societal issues in Marketing communicationsDDC classification: 658.45
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books (General)
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College of Co-operation, Banking & Management Library, Vellanikkara | 658.45 SIR/IN (Browse shelf) | Available |
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