Advertising Principles and Practice
By: Ruchi Gupta.
Material type:
BookPublisher: New Delhi S Chand & Company Ltd 2012Edition: 1st.Description: 402.ISBN: 812194001X.Subject(s): Meaning of CommunicationDDC classification: 659.1
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College of Co-operation, Banking & Management Library, Vellanikkara | 659.1 RUC/AD (Browse shelf) | Available |
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No cover image available No cover image available | No cover image available No cover image available | ||
| 659.1 PRA/MA Managing Emotional Appeal in Advertising | 659.1 RAJ/AD Advertising Management | 659.1 ROS/AD Advertising and promotion management | 659.1 RUC/AD Advertising Principles and Practice | 659.1 RUS/KE Kelppner's advertising proceedure | 659.1 SAN/AD Advertising theory and practice | 659.1 SAN/AD Advertising theory and practice |
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