Future of competition: co-creating unique value with customers
By: Prahalad, C K.
Contributor(s): Venkat Ramaswamy.
Material type: BookPublisher: USA Harward Business school press 2004Description: xiii,256p.Subject(s): co-creation of value | building blocks of co-creationDDC classification: 658.812Item type | Current location | Collection | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books (General) | KAU Central Library, Thrissur General | General | 658.812 PRA/FU (Browse shelf) | Available | transfered from CCCM, KAU | 810853 | |
Books (General) | KAU Central Library, Thrissur General | General | 658.812 PRA/FU (Browse shelf) | Available | transfered from CCCM, KAU | 810838 |
Browsing KAU Central Library, Thrissur Shelves , Shelving location: General , Collection code: General Close shelf browser
No cover image available No cover image available | No cover image available No cover image available | No cover image available No cover image available | ||||||
658.81 GUP/SA Sales and distribution management: | 658.81 KOT/PR Principles of marketing | 658.812 DYC/CR CRM handbook: | 658.812 PRA/FU Future of competition: co-creating unique value with customers | 658.812 PRA/FU Future of competition: co-creating unique value with customers | 658.812 RIC/CU Customer-centric marketing: | 658.827 JON/WH What's in a brand : buiding brand equity through advertising |
English
There are no comments for this item.