Marketing Management
By: Keller Kevin | Kotler, Philip.
Publisher: New Delhi, Prentice- Hall of India ; 2006Edition: 12.Description: xxxvii 729.ISBN: 978-81-203-2799-3.Subject(s): Marketing plan, Marketing Research, Consumer Market, Market segments, Brands, Competetion pricing strategies, Marketing channels, Holistic Marketing, Direct Marketing sales PromotionDDC classification: 658.8 KOT| Item type | Current location | Call number | Status | Date due | Barcode |
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Books (General)
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College of Agriculture, Vellayani | 658.8 KOT (Browse shelf) | Available | KAU_COAV-26917 |
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