TY  - BOOK
AU  - Wright, John S 
AU  - Winter, Willis L
AU  - Zeigler, Sherilyn K
TI  - Advertising
SN  - 007099658X
U1  - 659.1 WRI/AD 
PY  - 1982///
CY  - New Delhi
PB  - Tata McGraw-Hill Publishing company Limited
ER  -