TY  - BOOK
AU  - Jacob Thomas 
TI  - Strategic management: text and cases
SN  - 9789332535404
U1  - 658.401 2 
PY  - 2016///
CY  - Chennai 
PB  - Pearson India Education Services Pvt.Ltd.
KW  - Analysis of Business Environment
KW  - Internal Analysis
KW  - Strategy Formulation
KW  - Corporate Level Strategies
KW  - Business Level and Functional Level
ER  -