TY  - BOOK
AU  - Oswald, A J
TI  - New product development
SN  - 81 201 0231 6
U1  - 658 .8 
PY  - 1987///
CY  - New Delhi
PB  - Oxford and IBH Publishing Company Pvt Ltd
KW  - forecasting new product
KW  - Proudct development
ER  -