TY  - BOOK
AU  - Strickland III, A.J.
AU  - Thompson, Arthur A.
TI  - Crafting and Executing Strategy : The Quest for Competitive Advantage Concepts & Cases
SN  - 0070600899
U1  - 658.4012 
PY  - 2006///
CY  - New Delhi
PB  - Tata McGraw Hill Publishing Company Ltd
ER  -