TY  - BOOK
AU  - Peter Rix
AU  - Peter Rix
TI  - Marketing: a practical approach
SN  - 9780071333672
U1  - 658.8 PET/MA 
PY  - 2011///
CY  - New Delhi
PB  - Tata McGraw Hill Education Private Limited
KW  - What is marketing
ER  -