TY  - BOOK
AU  - JAMES C. ANDERSON,JAMES A. NARUS ,DAS NARAYANAS , D.V.R.SESHADRI
TI  - BUSINESS MARKET MANAGEMENT (B2B):UNDERSTANDING,CREATING AND DELIVERY VALUE
SN  - 978-81-317-3163-5
U1  - 658.4 AND/BU 
PY  - 2011///
CY  - DELHI, CHENNAI
PB  - PEARSON INDIA EDUCATION PVT LTD
ER  -