TY  - BOOK
AU  - PHILIPPE MALAVAL,MARIE-HALENE ABBO,MUNEESH KUMAR,JEAN-MARC DECAUDIN
TI  - INTEGRATED MARKETING COMMINICATION:PENTACOM
SN  - 978-93-325-3684-5
U1  - 658.802 PHI/IN 
PY  - 2015///
CY  - DELHI CHENNAI
PB  - PEARSON INDIA EDUCATION PVT LTD
ER  -