TY  - BOOK
AU  - Vishma C A 
AU  - Rajani M (Guide)
TI  - Information education and communication (IEC) for iodine defficiency disorders (IDD) control
U1  - 640 
PY  - 2000///
CY  - Vellayani
PB  - Department of Home Science, College of Agriculture
N2  - A study entitled 'Information Education and Communication (lEC) for 
Iodine Deficiency Disorders (IDD) control' was conducted at the Changa 
ward of Vellanad Panchayat to disseminate information among the public on 
IDD and to create awareness about the factors influencing the prevalence of 
IDD by developing lEC materials. The socio-economic, personal characteristics, 
food consumption pattern and the awareness of IDD were assessed. 
The results of the survey revealed that an important factor for 
increased prevalence of iodine deficiency in the particular area is mainly due 
to the geographical location of the panchayat. Majority of the families 
surveyed, belonged to Hindu community and were under privileged. The 
families were nuclear type with less than five members. 
On analysing the awareness of study population it was observed that 
most of them were unaware of iodine deficiency disorders and the importance 
of iodised salt in the prevention of 100. 
Food consumption pattern of the families indicated that most of them 
were non-vegetarians. Cereals, roots and tubers predominated their daily 
menu, with an excessive consumption of tapioca and cabbage. Majority of the 
population used non-iodised salt and employed wrong method for processing 
tapioca. 
Based on the above results the behavioural patterns to be changed to 
develop a favourable attitude towards the control of iodine deficiency 
disorders were identified. A one day lEC campaign was organised in the 
defined area of study for the conduct of community self survey. It included a 
 
teaching class by resource persons and the women were very enthusiastic in 
participating in the education programme, and 30 women were selected as 
trainees for further training. 
For the training of selected trainees lEe materials were formulated. It 
included non-projected (flash card) and projected (slide) aids. The relative 
effectiveness of these two visual aids were measured and flash card was found 
to be very effective. Evaluation of the training was conducted and the results 
indicate that there was increase in the knowledge, with regard to the 
prevention and control of lOO. The measurement of change in attitude 
towards the use of iodised salt was also measured. The results indicate that 
the programme has developed a favourable attitude towards the use of iodised 
salt as well as an understanding of the role of iodine in the physical and 
mental health of human beings. 
 


UR  - https://krishikosh.egranth.ac.in/handle/1/5810161645
ER  -