TY  - BOOK
AU  - Lakshmi Ramachandran
AU  - Noorudeen, M (Guide)
TI  - Factors affecting customer based brand equity of BG asafoetida
U1  - 380.141 
PY  - 2024///
CY  - Vellanikkara
PB  - College of Co-operation, Banking and Management
KW  - Agribusiness Management
KW  - Brand equity
KW  - Asafoetida
N1  - MBA
ER  -