TY  - BOOK
AU  - Green,Paul E
AU  - Albaum Gerald
AU  - Tull Donald S
TI  - Research for marketing decisions
SN  - 81 203 0757 7
U1  - 658.83 
PY  - 1997///
CY  - New Delhi
PB  - Prentice -Hall of India Pvt Ltd
KW  - associative data
KW  - Marketing research
ER  -