<![CDATA[Kerala Agricultural University Central Library Search for 'su:{Advertising Strategy}']]>

<![CDATA[Kerala Agricultural University Central Library Search for 'su:{Advertising Strategy}']]> /cgi-bin/koha/opac-search.pl?q=ccl=su%3A%7BAdvertising%20Strategy%7D&format=rss2 3 0 50 Advertisment management : concept and cases ISBN 0074517805 /cgi-bin/koha/opac-detail.pl?biblionumber=182312

By Manendra, Mohan. New Delhi Tata Mc Graw -Hill Publishing Company Limited 1990 . 418 0074517805

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=182312 Developing advertising with qualitative market research ISBN 0 7619 7272 2 /cgi-bin/koha/opac-detail.pl?biblionumber=183659

By Wordle, Judith. London Sage Publications 2002 . 135 0 7619 7272 2

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]]> /cgi-bin/koha/opac-detail.pl?biblionumber=183659 Understanding Consumer Decision Making: The Means End Approach to Marketing and Advertising Strategy ISBN 0805817301 /cgi-bin/koha/opac-detail.pl?biblionumber=187409

By Olson, Jerry C. London Lawrence Erlbaum Associates 2001 . 447 0805817301

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