1.
Sales management concept ,practicesz, and cases
by Johnson, Eugene M | Kurtz, David L | Scheuing, Eberhard E.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York Mcgraw-hill book company 1987Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.81 JOH/SA] (1).
2.
Planning your financial future
by Boone, Louis E | Hearth, Douglas | Kurtz, David L.
Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York The dryden press 2000Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 332.632 BOO/PL] (1).
3.
Marketing
by Kurtz, David L | Boone, Louis E.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago The Dryden Press 1981Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 KUR/MA] (1).
4.
Planning for financial future
by Boone, Louis E | Kurtz, David L.
Edition: 2Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Dryden Dryden Press 2000Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 332 .632 BOO/PL] (1).
5.
Sales management : concepts, practices and cases
by Johnson, Eugyne M | Kurtz, David L.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York Mc Graw-Hill Book Company 1987Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .81 JOH/SA] (1).
6.
Principles of marketing
by Boone, Louis E | Kurtz, David L | Reddy, P N.
Edition: 12thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Thomson 2007Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 PAT/PR | 658.8 KUR/PR] (2).
7.
Service marketing
by Clow, Kenneth E | Kurtz, David L.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York John Wiley and Sons ,Inc 1998Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .8 KUR/SE] (1).
8.
Marketing
by Boone, Louis E | Kurtz, David L.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Fort Worth Dryden Press 1981Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .8 KUR/MA] (1).
9.
Services Marketing : Operation, Management and Strategy
by Clow, Kenneth E | Kurtz, David L.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Bizantra Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 CLO/SE] (1).