Kerala Agricultural University Central Library catalog › Results of search for 'au:"McDonald, Malcolm"'

	1.	Marketing value metrics: a new metrics model to measure marketing effectiveness by Mcdonald, Malcolm \| Maklan, Stan \| Mouncey, Peter. Material type: Book Publisher: London Kogan page limited 2014Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.83 MCD/MA] (1). Place hold Add to your cart (remove)
	2.	Creating Powerful Brands : Consumer, Service and Industrial Markets by Chernatony, Lesile de \| Mcdonald, Malcolm. Edition: 3Material type: Book; Format: print ; Literary form: Not fiction Publisher: Burlington Butterworth - Heinmann 2006Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 CHE/CR] (1). Place hold Add to your cart (remove)
	3.	No cover image available No cover image available Marketing : A complete Guide by Christopher, Martin \| McDonald, Malcolm. Material type: Book; Format: print ; Literary form: Not fiction Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 McD/MA] (1). Place hold Add to your cart (remove)

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