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101. Objective agribusiness management: for JRF, SRF, ARS, NET, SLET, Civil Services and other competitive examinations

by Shakti Ranjan Panigrahy | Sanjiv Kumar | Ritambhara Singh.

Edition: 3Material type: book Book Publisher: Jodhpur Competition Tutor 2019Availability: Items available for loan: KAU Central Library, Thrissur [Call number: CE 658.809 SHA/OB] (2).

102. Marketing fresh fruits and vegetables

by How, Brain R.

Publisher: NewYork, Van Nostrand Reinhold ; 1991Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.809 635 HOW] (1).

103. British Agricultural cooperatives

by Morley, John.

Publisher: London, Hutchinson Benham ; 1975Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 334.6830942 MOR] (1).

104. Indian agricultural marketing : emerging trends & perspectives

by Arbind, Prasad | Jagdish, Prasad.

Publisher: New Delhi, Mittal publications ; 1995Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.809 63 JAG] (1).

105. Principles and pratice of marketing in india

by Mamoria C B, Joshi R L.

Publisher: Allahabad, Kitab mahal ; 1975Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658. 800 954 MAM] (1).

106. Readings in marketing management

by Boyd, Harper W | Kapoor, M.C.

Publisher: Bombay, Asia Publishing House ; 1967Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.8 BOY] (1).

107. Principles and practice of marketing in india

by Mamoria C B, Joshi R L.

Publisher: Allahabad, Kitab mahal ; 1962Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658. 800954 MAM] (1).

108. Psychology of consumer behaviour

by Markin, Rom J.

Publisher: New Jersey, Prentice -Hall Inc ; 1969Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658. 8342 MAR] (1).

109. Principles and practice of marketing in India

by joshi, R L | Mamoria, C B.

Publisher: Kitab Mahal ; 1962Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.800 954 MAM] (1).

110. Text book of salesmanship

by Beach, Frank H | Buskirk, Richard H | Russell, Frederic A.

Edition: 7 Publisher: London, Mc GRaw- Hill Book Company Inc ; 1959Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.85 RUS] (1).

111. Marketing management of horticulture produce

by Keshav, Sharma.

Publisher: Newdelhi, Deep & Deep Publications ; 1991Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.809 635 SHA] (1).

112. Marketing management and the Indian economy

by Neelamegham, S.

Publisher: Newdelhi, Vikas Publishing House Pvt Ltd ; 1970Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.8 NEE] (1).

113. Maketing proficiency

by Roy, Chaudary B K.

Publisher: Delhi, Metropolitan Books Co Pvt Ltd ; 1982Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.802 ROY] (1).

114. Marketing management and the Indian economy

by Neelamegham, S.

Publisher: Newdelhi, Vikas Publishing House Pvt Ltd ; 1970Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.800 954 NEE] (1).

115. Modern marketing management

by Chandrasekharan, Nair K | George, C J | Jose, Paul.

Publisher: Bombay, Himalaya Publishing House ; 1992Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.8 CHA] (1).

116. Principles and Practice of Marketing in India

by Joshi, R.L | Mamoria, C.B.

Publisher: Allahabad, Kitab Mahal ; 1996Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.8 MAM] (5).

117. Recruiting and selecting successful salesman

by Johnlidstone | [Author].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: England ; Gower Publishing Company Ltd ; 1976Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 330 JOH/RE] (1).

118. Principles of agribusiness management

by Beierlein James G | Osburn Donald D | Schneeberger Kenneth C | [Author].

Edition: 5th Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Long Grove ; Waveland press ; 2014Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 658 BEI/PR] (1).

119. Business marketing management

by Hutt Mychael D | [Author].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: NIM ; 2008Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 658 HUT/BU] (1).

120. Agribusiness and farm management : at a glance V.2 basic and applied fundamentals

by Somani L L | Meena G L.

Edition: 2Material type: book Book Publisher: Udaipur Geeta Somani,Agrotech Publishing Academy 2017Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 658 SOM/AG] (1).

121. Structure, conduct and performance of rice market in Kerala

by Divya Vijayan | Ushadevi K N (Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management, 2022Dissertation note: PhD Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 DIV/ST PhD] (1).

122. Marketing strategies for export of cashew in Kerala

by Haritha Paul | Ushadevi K N (Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management, Co-opertaion, Banking and Management 2023Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 HAR/MA PhD] (1).

123. Analysis of zanzibar's seaweed industry competitiveness and strategy implication for its improved performance

by Nina Joan Burra | Ushadevi K N (Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 NIN/AN PhD] (1).

124. Institutional intervention in marketing of non-timber forest products (NTFPs) in Kerala

by Vijayakumar N | Ushadevi K N (Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 VIJ/IN PhD] (1).

125. Marketing strategies for export of cashew in Kerala

by Haritha Paul | Ushadevi K N (Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 HAR/MA PhD] (1).

126. Impact of green marketing on consumer purchase behaviour

by Aswathy, K K | Ushadevi, K N(Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation Management and Banking 2024Dissertation note: MSc Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 ASW/IM PG] (1).

Kerala Agricultural University Central Library
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Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/