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451. Consumer bahaviour in Marketing strategy

by Howard, John A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice-Hall of India Private Limited 1989Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8342 HOW/CO] (1).

452. Management control systems : principles and practice

by Saravanavel, P.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bombay Himalaya Publishing House 1994Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 SAR/MA] (1).

453. Marketing management

by Kotler, Philp.

Edition: 10Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice-Hall of India Private Limited 20001Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 KOT/MA] (1).

454. Co-operation in India : a critical analysis of the co -operative movement in India`s planned economy

by Mathur, B S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra Sahitya Bhavan Publishers and Distributors 1995Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 MAT/CO] (1).

455. Marketing theory a student text

by Baker, Michael.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Austrlia Business press 2000Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 BAK/MA] (1).

456. Rerarch methodology and statistsical Techniques

by Santhosh, Gupta.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Deep and Deep Publication 1993Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 001.42 SAN/RE] (1).

457. Entreorenuship and growth of enterprise in industrial estates

by Gangadhara, Ravo N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Deep and Deep Publication 1986Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.04 GAN/EN] (1).

458. Marketing

by Sajan Nair, N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Sultan Chand And Sons Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 RAJ/MA] (1).

459. Modern theory of corporate finance

by Jensen, Michael C | Smith, Clifford W.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New york Mc Graw-Hill Book Company 1986Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .15 JEN/MO] (1).

460. Cooperation in India and abroad

by Mukhi, H R.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi R B publications 2001Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 MUK/CO] (1).

461. Cooperation in India : a critical analysis of the cooperative movement in India's planned economy

by Mathur, B S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra Sahitya Bhavan Publishers and Distributors 2000Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 MAT/CO] (2).

462. Export marketing of non traditional Items : problems and projects

by Maneet, Kumar.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Ajanta Publications Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 382 MAN/EX] (1).

463. Business organisation and management

by Sharad, Kumar.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Jaipur Print well Publishers 1994Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 650 SHA/BU.2] (1).

464. Treatise on co -operative management

by Nakkiran, S.

Edition: 4Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Coimbatore Rainbow Publications 2002Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 NAK/TR] (1).

465. Poultry production

by Austic, Richard E | Neshiem, Malden C.

Edition: 13Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Lea and Febiger 1990Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 636 .5 AUS/PO] (1).

466. Indian agricultural development since independence : a collection of essays

by Dantwala, M L.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Oxford and IBH Publishing Company Pvt Ltd 1986Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.1 DAN/IN] (1).

467. Cooperative management and administration

by Hel-bongo | Maurice, Adoum.

Edition: 2Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Oxford and IBH Publishing Company Pvt Ltd 1988Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.047 HEL/CO] (1).

468. International marketing management

by Mishra, M N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Oxford and IBH Publishing Company Pvt Ltd 1993Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .8 MIS/IN] (1).

469. Treatise on cooperative management

by Nakkirans.

Edition: 4Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Coimbatore Rainbow Publications 2002Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 NAK/TR] (1).

470. Cooperative management and administration

by Mohan Primlani.

Edition: 2Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Oxford and IBH Publishing Company Pvt Ltd 1988Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .047 MOH/CO] (1).

471. Cooperation in India : a critical analysis of the cooperative movement in India`s planned economy

by Mathur, B S.

Material type: book Book; Format: print ; Literary form: Not fiction Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 MAT/CO] (1).

472. Strategic marketing problems : cases and comments

by Kerin, Roger A | Petersons, Robert A.

Edition: 7Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey Prentice -Hall International 1995Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.802 KER/ST] (1).

473. Rural marketing in India : ( empirical studies from Madhya Pradesh )

by Rajagopal.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Renais sance Publishing House 1957Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380 .141 RAJ/RU] (1).

474. Cooperation in India a critical analysis of the cooperative movement in India's planned economy

by Mathur, B S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra Sahitya Bhavan Publishers and Distributors 1990Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 MAT/CO] (1).

475. Operational efficiency of agricultural cooperatives in developing countries : FAO agriculture development paper .No.96

by Dulfer, Eberhard.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Rome Food And Agriculture Organization Of The United Nations 1977Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 .6830 DUL/OP] (1).

476. Cooperation and small industries in south East Asia

by Rana, J M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi International cooperative Alliance 1965Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334.6 RAN/CO] (1).

477. Rural development administation and anti - poverety programmes

by Mehinder Singh.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Deep and Deep Publication 1988Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 307 .1412 MOH/RU] (1).

478. Co -operation and co-operative management

by Patnaik, Umesh C | Roy, Ananta K.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Kalyani Publishers 1988Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 PAT/CO] (1).

479. Rural public management

by Mohan primlari.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Oxford and IBH Publishing Company Pvt Ltd 1987Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 307.1 MOH/RU] (1).

480. Finance for non -financial managers

by Thomas, S.

Edition: 2Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Vani Educational Books 1984Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .15 THO/FI] (1).

481. Survey of research in commerce and management V.4

by Saeed, M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Anmol publication Pvt Ltd 1991Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 001.42 SAE/SU.4] (1).

482. Inside marketing : a selection of readings from business week

by Futrell, Charles.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Mc Graw-Hill Publishing Company 1989Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 FUT/IN] (1).

483. Marketing digest

by Thomas, MIchael J | Wait, Norman E.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Heinemann professional publishing 1933Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 THO/MA] (1).

484. Marketing management strategy : cases and problems

by Shaw, Steven J | Willen bory, John.

Edition: 1980Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bombay Prentice -Hall INc Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 SHA/MA] (1).

485. Marketing challenges : cases and exercises

by Love lock, Christopher H | Wein berg, Charles B.

Edition: 2Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Mc Graw-Hill Publishing Company 1989Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 LOV/MA] (1).

486. Cooperative seater in India : after independence

by Mahfoozur, Rahman | Sami, Uddin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi S. Chand and Company Ltd 1983Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 SAM/CO] (1).

487. Organising rural business : policy, planning and management

by Rajagopal.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Publications 1995Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380 .1 RAJ/OR] (1).

488. Managing a banks branch : a practical guide V. 1

by Ghoshroy, D.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Allahabad BD P publishers Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 332.1 GHO/MA] (1).

489. Ratio analysis for management in new perspective

by Praksh, O M.

Edition: 1Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Himalaya Publishing House 1987Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 519 PRA/RA] (1).

490. Agriculture and rural banking in India

by Desai, S S M.

Edition: 3Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bombay Himalaya Publishing House 1990Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 332 .31 DES/AG] (1).

491. Rural banking and development

by Anand, S C.

Edition: 1Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi UDH Publishing House 1996Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334.3 ANA/RU] (1).

492. Basic marketing : a managerial approach

by Meearthy, Jerome | Perreault, William D.

Edition: 9Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Universal Book Stall 1989Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 MCC/BA] (1).

493. Problems in marketing

by corey, Raymond E | Lovestck, Christopher H.

Edition: 6Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Mc Graw-Hill Book Company 1981Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .8 COR/PR] (1).

494. Practical marketing : a step by guide to effective planning

by Bangs, David H.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Kogan Page Limited 1987Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 BAN/PR] (1).

495. Modern marketing management

by Davar, Rustom S | Daver, Sohrab R.

Edition: 7Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Universal Book Stall 1991Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 DAV/MO] (2).

496. Advertisment management : concept and cases

by Manendra, Mohan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata Mc Graw -Hill Publishing Company Limited 1990Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 659.1 MAN/AD] (1).

497. Fundamentals of business organisation

by MIshra, N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Allied Publishers Pvt. Ltd 1992Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.7 MIS/FU] (1).

498. Cost reduction handbook

by Gopalakrishnan, P.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Jaico Publishing House 1992Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 657.42 GOP/CO] (2).

499. Marketing of perishable products

by Bhowmick, B C | Taludar, K C.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi B R Publishing Corporation 1993Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 TAL/MA] (1).

500. Basic marketing : principles and practice

by Cannon, Tom.

Edition: 3Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi A J T B S publishers 1992Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 CAN/BA] (1).

Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/