51.
Consumer Psychology
by Dr. Seema, Pasricha.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Deep & Deep 2007Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8342 SEE/CO] (1).
52.
Services Marketing : Integrating Customer Focus Across the firm
by Bitner, Mary Jo | Gremler, Dwayne D | Pandit, Ajay | Zeithaml, Valarie A.
Edition: 4Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Tata McGraw - Hill Publishing Company Ltd. 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 ZEI/SE] (1).
53.
Rural consumer Behaviour
by Arunabha, Sinha.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Sonali Publications 2005Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 307.1412 SIN/RU] (1).
54.
Consumer Behaviour in Fashion
by Michael, R.Solomon | Nancy, J.Rabolt.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Pearson Education 2006Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8342 SOL/CO] (1).
55.
Marketing Management: Text and Cases
by Rajagopal.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Vikas Publishing House 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 RAJ/MA] (1).
56.
Services Marketing: People, Technology, Strtegy
by LOV/SE.
Edition: 7thMaterial type: Publisher: South Asia Dorling Kindersley (India) Pvt Ltd 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8] (1).
57.
Marketing Management Text and Cases
by Mukesh Dhunna | Mukesh Dhunna.
Edition: 1stMaterial type: Publisher: Delhi Wisdom Publications 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 MUK/MA] (1).
58.
Principles of microeconomics
by Salvatore, Dominick.
Edition: 5, ed.Material type: Publisher: New Delhi Oxford university press 2018Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.5 SAL/PR] (1).
59.
Involving consumers in emerging role of achieving food and nutrition security
by Prem Nath.
Material type: Publisher: Bengaluru Prem Nath Agricultural Science Foundation 2020; New Delhi Westville Publishing House 2020Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 631.8 PRE/IN] (1).
60.
Consumer behaviour: a management view point
by Warson, Chester R.
Publisher: Texas, Lone star publishers Inc ; 1975Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.834 2 WAS] (1).
61.
Economic analysis
by Sankaran S.
Publisher: Madras, Marghan publications ; 1991Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 330 SAN] (1).
62.
Elementary economic theory
by Kewal, Krishnan Dewett | Varma, J.D.
Edition: 21 Publisher: New Delhi, S Chand & Co (Pvt) Ltd ; 1948Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 330 KEW] (1).
63.
Elementary economic theory
by Kewal, Krishan Dewett | Varma, J.D.
Edition: 21 Publisher: New Delhi, S Chand & Co (Pvt) Ltd ; 1948Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 330 KEW] (1).
64.
Industrial psychology
by Mc Cormuick Ernest J | Tiffin Joseph | [Author] .
Edition: 6th Ed.Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi ; Prentice-hall of India Pvt Ltd ; 1979Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 150 MCC/IN] (1).
65.
Principles of economics
by Seth M.L | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Agra ; Lakshmi Narain ; 1983Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 330 SET/PR] (1).
66.
Principles of economics
by Seth M.L | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Agra ; Lakshmi Narain ; 1983Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 330 SET/PR] (1).
67.
Principles of economics
by Seth M.L | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Agra ; Educational publications ; 1983Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 330 SET/PR] (1).
68.
Principles of economics
by Seth M.L | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Agra ; Educational publications ; 1983Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 330 SET/PR] (1).
69.
Principles of economics
by Seth M.L | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Agra ; Educational publications ; 1983Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 330 SET/PR] (1).
70.
Economics and operational research
by Beiley M H | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: London ; Pitman Publishing Ltd ; 1975Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 330 BEI/EC] (1).
71.
Fundamentals of marketing
by Stanton William J | [Author] .
Edition: 5th Ed.Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Japan ; Mc graw Hill Kogakusha ; 1978Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380 .1 STA/FU] (1).
72.
Agricultural economics and agribusiness
by Cramer,Gail L | Jensen,Clarence W | Southgate Jr., Douglas D.
Edition: 8Material type: Publisher: New Delhi Wiley India Pvt. Ltd 2011Availability: Items available for loan: Kelappaji College of Agricultural Engineering & Technology Library, Tavanur [Call number: 630.33 CRA/AG] (1).
73.
Consumer behaviour towards selected value- added jackfruit products in Thiruvananthapuram district
by Arathi, S M | Ushadevi, K N (Guide).
Material type: Publisher: Vellanikkara Department of Rural Marketing Management, College of CO Operation, Banking and Management 2024Dissertation note: MBA Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 ARA/CO PG] (1).
