51.
Bank Marketing
by Icfai.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai University 2004Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 346.082 ICF/BA] (1).
52.
Bank Marketing ; Work Book
by Icfai.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai University 2004Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 346.082 ICF/BA] (1).
53.
Brand Communication: Contemporary Approaches
by | Naveen,Das.
Edition: 1Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai Books 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.45 NAV/BR] (1).
54.
Business Ethics A Holistic Approach
by | Kumar,KBS.
Edition: 1Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai Books 2008Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 650.1 KUM/BU] (1).
55.
Case Studies in Marketing Communications
by Icfai.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai 2006Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.45 ICF/CA] (1).
56.
Case Studies on Marketing Strategy - Vol.I
by Icfai University.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai University Press 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 ICF/CA] (1).
57.
Livestock Economics : Marketing,Business Management & Accountancy
by Veeranna,K.C | Gangadhar,K.S | Satyanarayanan,K.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi New India Publishing Agency 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 636 GAN/LI] (1).
58.
Project Management in New Product Development
by Barkley,Bruce T.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2008Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.575 BAR/PR] (1).
59.
Product Marketing For Technology Companies
by Butje,Mark.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Elsevier India Pvt. Ltd. 2008Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 BUT/PR] (1).
60.
Making Marketing Happen : How great companies make Strategic Marketing Planning work for them
by Smith,Brain D.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Burlington Butterworth-Heinmann 2005Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 SMI/MA] (1).
61.
Retailing:environment operations
by Andrew J,Newman | Peter ,Cullen.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Thomson 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.87 AND/RE] (1).
62.
Advertising & Marketing in Rural india
by TEJ,K. Bhatia.
Edition: 2Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Macmillan 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 659.1 TEJ/AD] (1).
63.
International retailing text and reading
by Gupta,S.L | Arun,Mital.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: newdelhi Exel book 2011Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.87 GUP/IN] (1).
64.
Dynamics of financial markets and institutions in india
by Srivastava,R.M | Divya,Nigam.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: new delhi Exel books 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 332.1 SRI/DY] (1).
65.
Heart of the sale:marketing the customer`s need to buy the key to sucessful selling
by Garry, Mitchell.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Amacom Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.81 GAR/HE] (1).
66.
Relationship marketing
by Godson, Mark.
Material type: Publisher: new delhi Oxford 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.802 MAR/RE] (2).
67.
Branding unbound: the future advertising sales and the brand experiece in the wireless age
by Rick,Mathieson.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: new delhi Prentice-hall of india 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.827 RIC/BR] (1).
68.
Guerrilla marketing research : marketing research techniques that can help any business make more money
by Kaden,Robert .J.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: London Kogan page 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.83 KAD/GU] (1).
69.
Indian Agriculture and information and communications technology(ICT)
by Soundari,Hilaria.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi New Century Publications 2011Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 630 SOU/IN] (1).
70.
Geography of agricultural marketing ar grassroots level
by Ali,Mushir.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Pacific publication 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.141 ALI/GE] (1).
71.
Agricultural Finance and Management
by Pranav,K. Desai | Pranav,K. Desai.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Biotech 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.13 DES/AG] (1).
72.
Agricultural economics
by Pranav K Desai.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Biotech Books 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.1 PRA/AG] (3).
73.
Relationship marketing
by Godson,Mark.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New York Oxford university press 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.802 MAR/RE] (1).
74.
Rural Marketing book
by Pradeep, Kashyap | Siddhartha, Raut.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Biztantra 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.804 PRA/RU] (2).
75.
Marketing management
by Ramaswamy,V S | Namakumari,S N.
Edition: 4Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: India Macmillan 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.87 RAM/MA] (1).
76.
Marketing 3.0 from products to customers to the human spirit
by Kotler,Philip | Kartajaya,Hermawan | Setiawan,Iwan.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Wiley 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.86 PHI/MA] (1).
77.
Marketing research : an applied orientation
by Naresh Malhotra, K | Satyabhushan Das.
Edition: 6Material type: Publisher: Delhi Pearson 2011Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.83 NAR/MA] (1).
78.
Marketing management
by Gupta,V.P | Ila,Sinha.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: new delhi researchco book centre 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.87 GUP/MA] (1).
79.
EXIM Management
by Soundaian,S.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Chennai MJP publishers 2011Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 382.3 SOU/EX] (1).
80.
Coconut production and marketing
by Suresh,Babu.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Abhijeeth Publications 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 634.61 SUR/CO] (1).
81.
Economics of production and marketing of citrus
by Anil,Bhat | Jyoti,Kachroo.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Daya publishing house 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 634.304 ANI/EC] (1).
82.
Fertiliser marketing systems in India
by | Tandon,H L S.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Fertiliser development and consultation organisation 1992Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 631.8 TAN/FE] (1).
83.
Fertilizers in Indian agriculture - from 20th to 21st century -
by Tandon,H L S.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Fertiliser development and consultation organisation 2004Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 631.8 TAN/FE] (1).
84.
Agri - Business and market management
by Amod,Sharma.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Udaipur Agrotech publishing academy 2013Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.141 AMO/AG] (2).
85.
Marketing management and manpower planning
by Ansari,S A.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Signature books international 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 ANS/MA] (1).
86.
Agricultural Marketing in India : Directions for Development
by Jayasheela | Ravindrakumar ,B | Vilas ,M.Kadrolkar.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Serials Publications 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.141 JAY/AG] (1).
87.
Customer Relationship Management : A databased approach
by Kumar ,V | Reinartz,Werner J.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi John Wiley & Sons 1999Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.812 KUM/CU] (1).
88.
International Marketing : Text and Cases
by Francis ,Cherunilam.
Edition: 12Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai Himalaya Publishing House 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 FRA/IN] (1).
89.
Entrepreneurship development and communication skills
by Chole, R R | Deshmukh, P R | Kapse, P S.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Scientific Publishers 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.109 CHO/EN] (3).
90.
Marketing management
by Sharma,A K.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Kanpur Bhasker publications 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 SHA/MA] (1).
91.
Agriculture marketing
by | Ramesh,Chand.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Educational publishers & distributors 2011Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.141 RAM/AG] (1).
92.
Textbook of rural marketing
by Shipra,Chawla.
Material type: Publisher: New Delhi Dominant publishers & distributors Pvt Ltd 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.804 SHI/TE] (1).
93.
Handbook of Agriculture Economics
by Choudhary S.N.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Oxford Book Company 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.1 CHO/HA] (1).
94.
Agriculture- market linkages: evaluating and evolving a conceptual framework in Indian context
by Vaswani,L K | Venkatakrishnan,V.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai NABARD 2003Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.141 VAS/AG] (1).
95.
Evalluation of vegetable- based farming systems and improvement of vegetable and fruit cultivation in highland regions of West Java,Indonesia
by | Koyama,osamu.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Japan JIRCAS 2005Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 635 KOY/EV] (1).
96.
Tea industry in India : a survey
by Karmakar,K G | Banergee,G D.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai NABARD 2005Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.1 KAR/TE] (1).
97.
Agricultural Development in India : New strategy in management
by Shenoi,P V | Shenoi,P V | Shenoi,P V.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Vikas Publishing House Pvt Ltd. 1975Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 630 SHE/AG] (1).
98.
Direct Marketing in Practice
by Brain,Thomas.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Elsevier 2002Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 THO/DI] (1).
99.
Economics of pulses production and processing of India
by Gangadhar ,Banerjee | Palke,L.M.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai National Bank for Agriculture and Rural Development 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 633.3 GAN/EC] (1).
100.
Economics of sugarcane production and processing
by Murthy,S.R.S.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai National Bank for Agriculture and Rural Development 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 633.61 MUR/EC] (1).
