51.
Entrepreneurial Behaviour of Vegetable Farmers in Central Kerala
by James Mohan D | Ushadevi, K N(Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of co operation,banking and management 2019Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 JAM/NE PhD] (1).
52.
Value chain analysis of black pepper in Kerala
by Hena M | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation Banking and Management 2020Dissertation note: PhD Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 HEN/VA PhD] (1).
53.
Objective agribusiness management: for JRF, SRF, ARS, NET, SLET, Civil Services and other competitive examinations
by Shakti Ranjan Panigrahy | Sanjiv Kumar | Ritambhara Singh.
Edition: 3Material type: Book Publisher: Jodhpur Competition Tutor 2019Availability: Items available for loan: KAU Central Library, Thrissur [Call number: CE 658.809 SHA/OB] (2).
54.
Agriculture and rural marketing
by Rais Ahmad ed.
Material type: Book Publisher: New Delhi Regal Publications 2013Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.141 RAI/AG] (1).
55.
Rural marketing
by Savitha Mohan | [Author] .
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thrissur ; Enkay publishing house ; 2012Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 302.2 SAV/RU] (1).
56.
Indian rural marketing in liberalised era
by Vijayakumar A | [Author] .
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Newdelhi ; Authors press ; 2009Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380.1 VIJ/IN] (1).
57.
Structure, conduct and performance of rice market in Kerala
by Divya Vijayan | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management, 2022Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 DIV/ST PhD] (1).
58.
Marketing strategies for export of cashew in Kerala
by Haritha Paul | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, Co-opertaion, Banking and Management 2023Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 HAR/MA PhD] (1).
59.
Analysis of zanzibar's seaweed industry competitiveness and strategy implication for its improved performance
by Nina Joan Burra | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 NIN/AN PhD] (1).
60.
Institutional intervention in marketing of non-timber forest products (NTFPs) in Kerala
by Vijayakumar N | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 VIJ/IN PhD] (1).
61.
Marketing strategies for export of cashew in Kerala
by Haritha Paul | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 HAR/MA PhD] (1).
62.
Impact of green marketing on consumer purchase behaviour
by Aswathy, K K | Ushadevi, K N(Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation Management and Banking 2024Dissertation note: MSc Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 ASW/IM PG] (1).
63.
Consumer behaviour towards selected value- added jackfruit products in Thiruvananthapuram district
by Arathi, S M | Ushadevi, K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of CO Operation, Banking and Management 2024Dissertation note: MBA Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 ARA/CO PG] (1).
64.
Text Book Of Rural Development
by Sagar Mondal | G.L. Ray.
Material type: Book Publisher: Ludhiana Kalyani Availability: Items available for loan: College of Agriculture, Padannakkad [Call number: 307.1412] (3).
65.
New Perspectives In Rural & Agricultural Marketing
by Ramkishen Y.
Edition: IIMaterial type: Book Publisher: Mumbai Jaico Publishing House 2004Availability: Items available for loan: College of Agriculture, Padannakkad [Call number: 307 RAM/RU] (2).
66.
Rural Marketing Environment,Problems And Strategies
by T P Gopalaswamy.
Edition: IIMaterial type: Book Publisher: New Delhi Vikas Publishing House Pvt.Ltd. 2005Availability: Items available for loan: College of Agriculture, Padannakkad [Call number: 658.809173 GOP/RU] (1).
67.
Rural Marketing Taegeting The Non-Urban Consumer
by Sanal Kumar Velayudhan.
Edition: IMaterial type: Book Publisher: New Delhi Response Books 2002Availability: Items available for loan: College of Agriculture, Padannakkad [Call number: 381 VEL/RU] (1).
68.
Market structure, conduct and performance of branded rice in Kerala
by Shahana, K S | Ushadevi, K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2024Dissertation note: Ph.D Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 SHA/MA Ph.D] (1).
69.
Agri tourism in Kerala : a comparative analysis of foreign and domstic tourists experience and satisfaction
by Maria Poulose, T | Ushadevi, K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2024Dissertation note: Ph.D Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 MAR/AG Ph.D] (1).
70.
Rural marketing:text and cases
by Krishna, Macharyulu CSG | Lalitha, Ramakrishnan.
Publisher: Delhi, Pearson ; 2011Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 338.1 KRI] (2).
71.
Institutional interventions in promoting value addition of Jackfruit (Artocarpus heterophyllus)
by Raghi, T | Ushadevi, K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co -operation, Banking and management 2025Dissertation note: MSc Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 RAG/IN PG] (1).