751.
Marketing Research
by Beri, G C.
Edition: 3rdMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Tata McGraw Hill Publishing Company Ltd 2005Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 BER/MA] (1).
752.
Marketing Communications: An Integrated Approach
by Jonathan, Taylor | Smith, P R.
Edition: 4thMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Kogan Page 2005Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.45 SMI/MA] (1).
753.
Rural Marketing Concepts and Practices
by Dogra, Balram | Ghuman, Karminder.
Edition: 1stMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Tata McGraw Hill Education 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 DOG/RU] (1).
754.
Marketing Management
by Berman, Barry | Evans, Joel R.
Edition: 1stMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Cengage Learning 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 EVA/MA] (1).
755.
Integrated Marketing Communication A Strategic Approach
by Rahtz, Sirgy.
Edition: 1stMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Cengage Learning 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 SIR/IN] (1).
756.
Retailing Management Text & Cases
by Pradhan, Swapna.
Edition: 3rdMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Tata McGraw-Hill Education 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.87 PRA/RE] (1).
757.
Services Marketing
by Rao, Rama Mohana K.
Edition: 2ndMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Pearson 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 RAO/SE] (1).
758.
Effective Business Communication
by Dandekar, Vivek Madhukar.
Edition: 1stMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Manglam Publishers & Distributors 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 651.7 DAN/EF] (1).
759.
Marketing Management and Trade Policy
by Arunachalam, P.
Edition: 1stMaterial type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Serials 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 ARU/MA] (1).
760.
Marketing Management A South Asian Perspective
by Philip Kotler.
Edition: 14thMaterial type: Publisher: New Delhi Person Education 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 KOT/MA] (2).
761.
Social Marketing in India
by Sameer Deshpande | Nancy R Lee.
Edition: 1stMaterial type: Publisher: New delhi Sage publications 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 361.006 SAM/SO] (1).
762.
Social Marketing in India
by Sameer Deshpande | Nancy R Lee.
Edition: 1stMaterial type: Publisher: New Delhi Sage publications ltd 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 361.006 SAM/SO] (1).
763.
Marketing of Service Quality Dimensions
by Garima Gupta.
Edition: 1stMaterial type: Publisher: New Delhi New Century Publications 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.84 GAR/MA] (1).
764.
Direct Marketing
by Jaya Kharbanda.
Edition: 1stMaterial type: Publisher: Jaipur Wide Vision 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 JAI/DI] (1).
765.
Business Environment
by Sawalia Bihari Verma.
Edition: 1stMaterial type: Publisher: New Delhi Vayu Education of India 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.7 SAW/BU] (1).
766.
Principles and Practice of Social Marketing an International Perspective
by Rob Donovan | Nadine Henley.
Edition: 1stMaterial type: Publisher: New Delhi Cambridge University Press 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 DON/PR] (1).
767.
Aesthetics in Marketing
by Rajat K Baisya | G Ganesh Das.
Edition: 1stMaterial type: Publisher: New Delhi Response Books 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 RAJ/AE] (1).
768.
Management for Social Enterprise
by Bob Doherty | George Foster | Chris Mason | John Meehan | Karon Meehan | Neil Rotheroe | Maureen Royce.
Edition: 1stMaterial type: Publisher: New Delhi Sage Publications 2009Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.15 DOH/MA] (1).
769.
Rural Marketing
by Pallavi Bahuguna.
Edition: 1stMaterial type: Publisher: New Delhi Centrum Press 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 PAL/RU] (1).
770.
Rural Marketing
by Pradeep Kashyap.
Edition: 2 ndMaterial type: Publisher: New Delhi Pearson 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 PRA/RU] (1).
771.
International marketing
by Javed Shaikh.
Edition: 1stMaterial type: Publisher: New Delhi Random Publications 2014Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.848 JAV/IN] (1).
772.
Rural marketing
by Sawalia Bihar Verma | Madhusudan Narayan | Potukuchi Thryambakam.
Edition: 1stMaterial type: Publisher: Jodhpur Scientific Publishers 2014Availability: Items available for reference: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 VER/RU] (1).
773.
Rural Marketing
by Sawalia Bihari verma | Madhusudan narayan | Potukuchi Thryambakam.
Edition: 1stMaterial type: Publisher: Jodhpur Scientific Publishers 2014Availability: Items available for reference: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 VER/AG] (1).
774.
Rural Marketing
by Sawalia Bihari Verma | Madhusudan Narayan.
Edition: 1stMaterial type: Publisher: Jodhpur Scientific Publishers 2014Availability: Items available for reference: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 VER/RU] (1).
775.
Principles and Practice of marketing In India
by C B Mamoria | R L Joshi | N I Mulla.
Edition: 19thMaterial type: Publisher: Allahabad Kitab Mahal Agencies 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 MAM/PR] (1).
776.
International Marketing
by Manisha S Bhatt.
Edition: 1stMaterial type: Publisher: Jaipur Horizon Press 2014Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 MAN/IN] (1).
777.
World Changers Entrepreneurs who changed business as we knew it
by John A.Byrne.
Edition: 1stMaterial type: Publisher: New York Penguin Group 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.0922 BYR/WO] (1).
778.
Partnership Marketing How to Grow Your Business and Transform Your Brand Through Smart Collaboration
by RON KUNITZKY.
Edition: 1stMaterial type: Publisher: Canada John Wiley &Sons 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 9780470676707 KUN/PA] (1).
779.
Management Agricultural Inputs
by Samarendra Mahapatra | Samarendra Mahapatra.
Edition: 1stMaterial type: Publisher: New Delhi New India Publishing Agency 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 630.715 SAM/MA SAM/MA] (1).
780.
Marketing a practical approach
by Peter Rix | Peter Rix.
Edition: 1stMaterial type: Publisher: New Delhi Tata McGraw Hill Education Private Limited 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 PET/MA PET/MA] (1).
781.
Social marketing Influencing Behaviors for Good
by Nancy R Lee Philip Kotler | Nancy R Lee.
Edition: 4thMaterial type: Publisher: New Delhi Sage Publications 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 NAN/SO] (1).
782.
Rural Marketing
by Sawaloi Bihari Verma Madhusudan Narayan Potukuchi Thryambakam.
Edition: 1stMaterial type: Publisher: New Delhi Scientific 2014Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 VER/RU] (1).
783.
Rural Marketing Text and Cases
by C S G Krishnamacharyulu Lalitha Ramakrishnan.
Edition: 2ndMaterial type: Publisher: New Delhi Pearson 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 KRI/RU] (1).
784.
Rural Marketing Text and Cases
by C S G Krishnamacharulu Lalitha Ramakrishnan | C S G Krishnamacharulu Lalitha Ramakrishnan.
Edition: 2ndMaterial type: Publisher: New Delhi Pearson 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 KRI/RU] (1).
785.
Marketing ,Strategy, and Cometitive, Positioning
by Graham Hooley Nigel F Piercy Brigitte Nicoulaud | Graham Hooley.
Edition: 4thMaterial type: Publisher: New Delhi Pearson 2009Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 HOO/MA] (1).
786.
RURAL MARKETING TEXT & CASES
by KRISHNA CHARYULU | KRISHNA CHARYULU.
Edition: 2NDMaterial type: Publisher: NEW DELHI PEARSON 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 KRI/RU] (1).
787.
RURAL MARKETING
by SAWALIA BIHARI VERMA MADHUSUDHAN NARAYAN POTUKUCHI THRYAMBAKAM | SAWALIA BIHARI VERMA.
Edition: 1STMaterial type: Publisher: NEW DELHI SCINTIFIC PUBLISHERS 2014Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 SAW/RU] (1).
788.
RURAL AGRICULTURAL MARKETING
by RAMAKISHEN Y | RAMAKISHEN Y.
Edition: 2 ndMaterial type: Publisher: NEW DELHI JAICO 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380 RAM/RU] (1).
789.
MARKETING MANAGEMENT
by ROHTASH KUMAR GARG | ROHTASH KUMAR GARG.
Edition: 1STMaterial type: Publisher: NEW DELHI ANMOL PUBLICATION PVT LTD 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 ROH/MA] (1).
790.
Rules of Marketing
by Anand Kapur | Anand Kapur.
Edition: 1stMaterial type: Publisher: Jaipur Yking Books 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 ANA/RU] (1).
791.
Strategic Management
by Alpana Trehan | Alpana Trehan.
Material type: Publisher: New Delhi Dream Tech 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.4012 ALP/ST] (1).
792.
Consumer Behaviour
by Sajeevan Rao Arigela | Sajeevan Rao Arigela.
Edition: 1stMaterial type: Publisher: New Delhi Wisdom Press 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8342 SAJ/CO] (1).
793.
Strategic Marketing Management
by S Soundaian | S Soundaian.
Edition: 1stMaterial type: Publisher: Chennai MJP Publishers 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.4012 SOU/ST] (1).
794.
Strategic Marketing Management
by S Soundaian | S Soundaian.
Edition: 1stMaterial type: Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.4012 SOU/ST] (1).
795.
Strategic Marketing Management
by S Soundaian | S Soundaian.
Edition: 1stMaterial type: Publisher: Chennai MJP Publishers 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.4012 SOU/ST] (1).
796.
MARKETING MANAGEMENT
by PANKAJ MADAN , AMIT MITTAL, HEMRAJ VERMA | PANKAJ MADAN , AMIT MITTAL, HEMRAJ VERMA.
Edition: 1STMaterial type: Publisher: NEW DELHI GLOBAL VISION PUBLISHING HOUSE 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 PAN/MA] (1).
797.
Strategic Brand Management
by Kevin Lane Keller | Kevin Lane Keller.
Edition: 3rdMaterial type: Publisher: New Delhi Pearson 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 LAN/ST] (1).
798.
Fundamentals of Marketing Research
by M K Gawande | M K Gawande.
Edition: 1stMaterial type: Publisher: Kanpur Chandralok Prakashan 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 GAW/FU] (1).
799.
Agricultural Marketing
by Sawalia Bihari Verma | Sawalia bihari Verma.
Edition: 1 stMaterial type: Publisher: India Scientific Publication 2014Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.141 SAW/AG] (1).
800.
MARKETING MANAGEMENT
by BANSAL AJIT KUMAR SHARMA AJAY.
Edition: 1stMaterial type: Publisher: NEW DELHI VAYU EDUCATION OF INDIA 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 AJI/MA 15135] (1).
