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801. RURAL MARKETING

by PRADEEP KASHYAP | PRADEEP KASHYAP.

Edition: 3Material type: book Book Publisher: DELHI PEARSON EDUCATION 2016Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1PRA/RU ] (2).

802. Insurance marketing

by Khanna,P K | Amit Arora.

Edition: 1Material type: book Book Publisher: Delhi Black prints India Inc 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 368 KHA/IN] (1).

803. Production,processing and marketing of milk and milk products

by Rajendra kumar pandey.

Edition: 1Material type: book Book Publisher: Newdelhi Biotech books 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334.683 RAJ/PR] (1).

804. Event marketing and management

by Sanjaya singh gaur | Sanjay V Saggers.

Edition: 1,rev.Material type: book Book Publisher: Newdelhi Vikas publishing house pvt ltd 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 SAN/EV] (1).

805. Marketing research:a south asian perspective

by Churchill Jr., Gilbert A | Lacobucci, Dawn Isreal, D.

Edition: 1Material type: book Book Publisher: Delhi Cengage learning india pvt ltd 2009Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 CHU/MA] (1).

806. Internet marketing:reading and online resources

by Richardson, Paul.

Edition: 1Material type: book Book Publisher: Newdelhi mcgraw-hill education 2001Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 RIC/IN] (1).

807. International marketing:strategy and theory

by Onkvisit, Sak | Shaw, John J.

Edition: 5Material type: book Book Publisher: London Routledge publications 2009Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.84 ONK/IN] (1).

808. International retailing:text and readings

by Gupta ,S L | Arun mittal.

Edition: 1Material type: book Book Publisher: New Delhi Excel books 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 GUP/IN] (1).

809. Marketing management

by Sontakki, C N.

Edition: 1Material type: book Book Publisher: Newdelhi Kalyani publishers 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 SON/MA] (1).

810. Marketing management

by Pankaj madan | Amit mittal Hemraj Verma.

Edition: 1Material type: book Book Publisher: New Delhi Global vision publishing house 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 PAN/MA] (1).

811. Research methodology

by Chetan agarwal | vijay sharma.

Edition: 1Material type: book Book Publisher: Newdelhi Research methodology in management 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 001.42 AGA/RE] (1).

812. International marketing:strategy and theory

by Onkvisit ,Sak | Shaw ,John J.

Edition: 5Material type: book Book Publisher: London Routledeg 2009Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 ONK/IN] (1).

813. Tips & traps for marketing your business:how to win and keep customers

by Coop, Scott | Grutzner, Fritz Cooper, Brik.

Material type: book Book Publisher: USA Mcgraw hill companies 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 COO/TIP] (1).

814. Principles of marketing

by Mcdaniel, Carl | Lamb, Charles w Hair, Joseph F, jr.

Edition: 1Material type: book Book Publisher: U S, Singapore Cengage learning 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 DAN/PR] (1).

815. Marketing research

by Gupta, S L | Seema gupta Utkarsh gupta.

Edition: 1Material type: book Book Publisher: Newdelhi Excel books 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 GUP/MA] (1).

816. Cases in marketing management

by Clow, Kenneth E | Baack, Donannd.

Edition: 1Material type: book Book Publisher: New Delhi Sage publications india pvt ltd 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 CLO/CA] (1).

817. Marketing skills in globalization

by Rajan sri vastavan.

Edition: 1Material type: book Book Publisher: Jaipur Sublime publications 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 RAJ/MA] (1).

818. Fundations of marketing

by Jobber, David | Fahy, John.

Edition: 2Material type: book Book Publisher: Newyork Mcgraw hill education 2006Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 JOB/FO] (1).

819. Principles of marketing:a south asian perspective

by Kotler, Philip | Armstrong, Gary Agnohotri, prafulla Y Haque, Ehsan Ul.

Edition: 13Material type: book Book Publisher: Newdelhi Pearson india education pvt ltd 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 KOT/PR] (1).

820. Theory and practice of marketing research

by Ravi Pathik.

Edition: 1Material type: book Book Publisher: New Delhi Centrum press 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 RAV/TH] (1).

821. Marketing research

by Ashok purohit | Ambika goyal.

Edition: 1Material type: book Book Publisher: Newdelhi Sonali publications 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 ASH/MA] (1).

822. MKTG:a south asian perspective

by Lamb, Charles W.

Edition: 1Material type: book Book Publisher: Newdelhi Cengage learning 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 LAM/MK] (1).

823. Marketing management:choice-based credit & semester system

by Vinod, A.

Edition: 3Material type: book Book Publisher: Calicut Calicut university central co-operatives stores 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 VIN/MA] (1).

824. Foundations of marketing

by Jobber, David | Fahy, John.

Edition: 2Material type: book Book Publisher: Newdelhi Mcgraw hill education 2006Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.5 JOB/FO] (1).

825. Emerging paradigms in marketing

by Raheela farooqi | Ali, Saiyed wajid.

Edition: 1Material type: book Book Publisher: Delhi Wisdom publications 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 RAH/EM] (1).

826. Export management

by Balagopal, T A S | Subramanian, S.

Edition: 1Material type: book Book Publisher: Mumbai Himalaya publishing house 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 382.6 BAL/EX] (1).

827. Theory and pratice of rural marketing

by Ravi Pathak.

Edition: 1Material type: book Book Publisher: New Delhi Centrum press 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 RAV/TH] (1).

828. Rural marketing

by Pallavi Ramachandran.

Edition: 1Material type: book Book Publisher: Newdelhi Centrum press 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 PAL/RU] (1).

829. International marketing

by Pallavi Bahuguna.

Edition: 1Material type: book Book Publisher: New Delhi Cendrum press 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 PAL/IN] (1).

830. Rural marketing: focus on agricultural inputs

by Sukhpal Singh.

Edition: 1Material type: book Book Publisher: New Delhi Vikas publishing house 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 SUK/RU] (1).

831. Marketing management

by Czinkota, Micheal R | Kotabe, Masaaki.

Edition: 2Material type: book Book Publisher: New Delhi Cengage learning 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 CZI/MA] (1).

832. Marketing management:global perspective indian context

by Ramaswamy, V S | Namakumari, S.

Edition: 4Material type: book Book Publisher: Delhi Macmillan publishers india pvt ltd 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 RAM/MA] (1).

833. Services marketing

by Jha, S M.

Edition: 6Material type: book Book Publisher: Mumbai Himalaya publishing house 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 SER/MA] (1).

834. MKTG:a south asian perspective

by Lamb, Charles w et.al.

Edition: 1Material type: book Book Publisher: New Delhi Cengage learning 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 LAM/MK] (1).

835. Services marketing:people,technology,strategy

by Lovelock, Christopher.

Edition: 7Material type: book Book Publisher: New Delhi Pearson education india pvt ltd 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 LOV/SE] (1).

836. Marketing communications:an integrated approach

by Smith, P R | Tayloy, Jonathan.

Edition: 4Material type: book Book Publisher: London Kogan page 2005Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.45 SMI/MA] (1).

837. Fundamentals of marketing

by Stone, Marilyn A | Desmond, John.

Edition: 1Material type: book Book Publisher: Canada Routledge 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 STO/FU] (1).

838. Marketing Forms and strategies

by Pongiannan, K.

Edition: 1,Material type: book Book Publisher: New Delhi New centuary publications 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 PON/MA] (1).

839. Co-operation:principles ,problems and practice

by Hajela T N.

Edition: 1Material type: book Book Publisher: New Delhi Konark publishers 1994Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 334 HAJ/CO] (1).

840. Marketing of agricultural products

by Kolis,L Richard.

Edition: 9ed.Material type: book Book Publisher: New delhi PHI Learning private limited 2002Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.141 KOH/MA] (1).

841. Rural marketing

by Pradeep Kashyap | Sheth, Jagadish N.

Edition: 2, ed.Material type: book Book Publisher: Delhi Pearson education 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 PRA/RU] (1).

842. Agricultural marketing in india

by Acharya, S S | Agarwal N L.

Edition: 5, ed.Material type: book Book Publisher: New Delhi Oxford & IBh publishing Co.pvt ltd 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.141 ACH/AG] (1).

843. Agriculture marketing

by Ramesh chand.

Edition: 1,ed.Material type: book Book Publisher: New Delhi Educational publishers & distributers 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.141 RAM/AG] (1).

844. Marketing management

by Kotler, Philip et.al.

Edition: 14,ed.Material type: book Book Publisher: Delhi Pearson Education 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 KOT/MA] (1).

845. Marketing management

by Kotler, Philip | Keller, Kevin lane.

Edition: 15,ed.Material type: book Book Publisher: Delhi Pearson education pvt ltd 2018Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 KOT/MA] (1).

846. Dynamic management in a global economy

by Kang, K N S | Taneja, Pawan Kumar | Sharma, Sandhir | Bansal, Gautam | Singh, P P.

Material type: book Book Publisher: New Delhi New Century Publications 2006Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 KAN/DY] (1).

847. Value chain mapping of paddy in Thrissur district

by Keerthi P N | Mohanan M (Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management 2019Dissertation note: MSc Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 KEE/VA PG] (1).

848. Value chain analysis of banana; Nendra variety in Thrissur district

by Haritha Paul | Vinaikumar, E (Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management , College of Co-operation , Banking and Management 2019Dissertation note: MSc Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 HAR/VA PG] (1).

849. Entrepreneurial Behaviour of Vegetable Farmers in Central Kerala

by James Mohan D | Ushadevi, K N(Guide).

Material type: book Book Publisher: Vellanikkara Department of Rural Marketing Management, College of co operation,banking and management 2019Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 JAM/NE PhD] (1).

850. Horticultural economics and management: improving the performance of supply chains in the transitional economies

by Batt, P J.

Material type: book Book Publisher: New Delhi Astral International (P) Ltd, International Society for Horticultural Science 2019Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 635 BAT/HO] (1).

Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/