1.
Comparative study of marketing strategies of co-operativfe public and private sector units in handloom industry in Kerala
by Xavier KI | Rajan Nair N (Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mannuthy Department of Rural Marketing Management, College of Co-operation and Banking 1989Dissertation note: MSc Online access: Click here to access online | Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 XAV/CO] (1).
2.
Analysis Of Response Behaviour Of Members And Non-Members towards consumer co-operatives
by Ushadevi K N | Sukumaran K (Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mannuthy Department of Rural Marketing Management, College of Co-operation and Banking 1990Dissertation note: MSc Online access: Click here to access online | Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 USH/AN] (1).
3.
Marketing of hospital services by non-gorvernmental organisations
by Vrinda Sreenivasan | Sukumaran K (Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mannuthy Department of Rural Marketing Management, College of Co-operation and Banking 1995Dissertation note: MSc Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 VRI/MA] (1).
4.
Impact of promotional strategies for consumer non-durables on rural markets
by Rajesh P | Mathew P C (Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mannuthy Department of Rural Marketing Management, College of co-operation and Banking 1995Dissertation note: MSc Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 RAJ/IM PG] (1).
5.
Credit marketing in rural Kerala product mix and consumer behaviour analysis
by George Thomas | Sukumaran A(Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Vellanikkara Department of Rural Marketing Management, College of co-operation Banking and Management 2000Dissertation note: PhD Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 GEO/CR] (1).
6.
Consumer behaviour towards branded rice and rice products in Thrissur District
by Sangeetha P.R | Philip Sabu (Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2002Dissertation note: MSc Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 SAN/CO] (1).
7.
Buyer behaviour of rice farmers towards selected agricultural inputs in Thrissur District
by Sreeja P.Nair | A.Sukumaran (Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2003Dissertation note: MSc Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 SRE/BU] (1).
8.
Swot Analysis of Agro-Chemical Distribution System in Thrissur District
by Hena M | Ushadevi K N(Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: vellanikkara Department of Rural Marketing Management, College of Co-operation Banking &Management 2004Dissertation note: MSc Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 332 HEN/SW] (1).
9.
Marketing of commercial flowers- a study in Palakkad and Thrissur districts of Kerala
by Sangeetha K | Sukumaran A(Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Vellanikkara Department of Rural Marketing Management, College of Co operation Banking and Management 2005Dissertation note: MSc Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 SAN/MA] (1).
10.
Market potential of value added coconut products
by Sali K S | Mohanan M(Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Vellanikkara Department of Rural Marketing Management, College of Co operation Banking and Management 2006Dissertation note: MSc Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 SAL/MA] (1).
11.
Group marketing system for fruits and vegetables in Kerala
by Bibin Mohan | Philip Sabu(Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Vellanikkara Department of Rural Marketing Management, College of Co operation and Banking Management 2007Dissertation note: MSc Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 BIB/GR PG] (1).
12.
Export marketing strategies of coffee in India and Ethiopia
by Shiferaw Mitiku Tebeka | Ushadevi K N (Guide).
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Vellanikkara Department of rural marketing management, College of co-operation banking and management 2015Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 SHI/EX] (1).
13.
SWOC analysis of women food processing enterprises in Palakkad district
by Zita V Bosco | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation Banking and Management 2018Dissertation note: MSc Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 ZIT/SW] (1).
14.
Dynamics of consumer behaviour towards selected value added coconut products in Kerala
by Sachu Zachariah John | Ushadevi, K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management College of Co-operation, Banking and Management 2018Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 SAC/DY] (1).
15.
Value chain analysis of banana; Nendra variety in Thrissur district
by Haritha Paul | Vinaikumar, E (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management , College of Co-operation , Banking and Management 2019Dissertation note: MSc Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 HAR/VA PG] (1).
16.
Entrepreneurial Behaviour of Vegetable Farmers in Central Kerala
by James Mohan D | Ushadevi, K N(Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of co operation,banking and management 2019Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 JAM/NE PhD] (1).
17.
Value chain analysis of medicinal rice in Kerala
by Sreeja K Nair | Ushadevi, K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation and Management 2020Dissertation note: MSc Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 SRE/VA PG] (1).
18.
Value chain analysis of black pepper in Kerala
by Hena M | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation Banking and Management 2020Dissertation note: PhD Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 HEN/VA PhD] (1).
19.
Structure, conduct and performance of rice market in Kerala
by Divya Vijayan | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management, 2022Dissertation note: PhD Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 DIV/ST PhD] (1).
20.
Analysis of zanzibar's seaweed industry competitiveness and strategy implication for its improved performance
by Nina Joan Burra | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 NIN/AN PhD] (1).
21.
Institutional intervention in marketing of non-timber forest products (NTFPs) in Kerala
by Vijayakumar N | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 VIJ/IN PhD] (1).
22.
Marketing strategies for export of cashew in Kerala
by Haritha Paul | Ushadevi K N (Guide).
Material type: Book Publisher: Vellanikkara Department of Rural Marketing Management, College of Co-operation, Banking and Management 2023Dissertation note: PhD Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 380.1 HAR/MA PhD] (1).