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1. Strategic Marketing

by David, W.Cravens | Nigel, F.Piercy.

Edition: 8Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw Hill Education Private Limited 2009Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 CRA/ST] (2).

2. STRATEGIC MARKETING

by DAVID W CRAVENS, NIGEL F PIERCY.

Edition: 7Material type: book Book Publisher: NEW DELHI MC GRAW -HILL IRVIN 2003Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 CRA/ST] (1).

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