Strategic Brand Management
By: Kevin Lane Keller, M G Parameswaran, Issac Jacob.
Contributor(s): Kevin Lane Keller, M G Parameswaran, Issac Jacob.
Material type:
BookPublisher: New Delhi Pearson 2011Edition: 3rd.Description: 695.ISBN: 9788131756898.Subject(s): ManagementDDC classification: 658.827
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books (General)
|
College of Co-operation, Banking & Management Library, Vellanikkara | 658.827 KEV/ST (Browse shelf) | Available |
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