Brand Management : The Indian Context
By: Moorthy, YLR.
Material type: BookPublisher: New Delhi Vikas Publishing Company Pvt Ltd 2008Description: 171.ISBN: 8125914277.Subject(s): Brand EquityDDC classification: 658.827Item type | Current location | Call number | Status | Date due | Barcode |
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Books (General) | College of Co-operation, Banking & Management Library, Vellanikkara | 658.827 MOO/BR (Browse shelf) | Available |
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