Kerala Agricultural University Central Library

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Building Brand Value:Five Steps to Building Powerful Brands

by Parameswaran, M.G.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata Mcgraw-Hill Publishing 2006Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 PAR/BU] (1).

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Strategic Brand Management

by Jacob, Issac | Keller, Kevin Lane | Parameswaran, M G.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson 2011Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 KEL/ST] (1).

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Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/